The Pulse…

One of the benefits of having a long term care insurance policy is “choice”.

http://www.producersweb.com/r/pwebmc/d/contentFocus/?pcID=76042d78e913adc8b487f874c72b5213

If your client chooses not to purchase LTC coverage at this time, send friendly letters every three to six months reminding him/her that you offer LTC planning services.

In today’s challenging ecomony, many people know they need long term care coverage but may not be able to afford a top-of-the-line policy. Your job is to plant the seed that some LTCi coverage is better than none!

Employer Based LTCI decreasing -

http://www.producersweb.com/r/pwebmc/d/contentFocus/?pcID=716d367f99b40be0cbd1651aa5d78326

Start to overcome your client’s objections by asking two questions:

1)  Why am I here?
2)  What would be the reason for you to not purchase long-term care insurance?

http://www.producersweb.com/r/pwebmc/d/contentFocus/?pcID=92473d5b7691f760463211b050293e8d

Perhaps this article will explain why diabetes is such a red flag for LTCi underwriting…

http://www.foxnews.com/health/2011/09/20/study-diabetes-doubles-alzheimers-risk/

We can help!  Contact us today for a copy…

susan@heartlandltc.com

http://www.youtube.com/watch?v=D-qFEOTNOYY